Advertising a Doctor’s Office Isn’t Easy
Dr. Loretta Duggan made the decision to open her own practice, HER Health in Athens, Georgia, with a lot of conviction. She needed it too; adding “entreprenuer” alongside “doctor” is no small task. Between her history personally and professionally, she knew focusing on menstrual health for young women was her mission.
In addition, opening a successful practice takes a lot of time and energy. Speaking at community groups and schools, running the business end of having an independent medical office, and designing strategies for hiring and volunteers means that there was very little time or energy to make social media videos that told her story clearly.
Because of this, she needed a video content marketing solution that was easy, high-quality, and authentic to help her in showing up on social media.
Effortless and Authentic Social Media Videos
Dr. Duggan booked Rooster High to create authentic social media video clips that told her story for her Athens, Georgia medical practice. When she did, she knew we would deliver high-quality, podcast-style videos crafted to effectively and efficiently make an impact. That’s why she booked us for Expert Interview Clips.
What she didn’t anticipate is just how little time and effort the whole process took. Filling out my questionairre was the only work she did outside of the interview itself. Finally, she spent no more than 4 – 5 hours from our initial meeting, to filming and final approval.
And did we mention that being on set is fun?
Wow – is what comes to mind working with Zach! The process was smooth from the initial walk through, to the efficient set up in my medical practice to film, and the finished product was amazing!
It’s one thing to visualize the experience beforehand but another to see it come to life! Zach thanks for your guidance, which allowed my personality to shine through in my social media clips to keep my content fresh – I highly recommend, 5 stars!
Dr. Loretta Duggan, Physician & CEO
Video Marketing That Performs
As Lavar Burton told me as a child – you don’t have to take my word for it. Here’s the stats from when Dr. Duggan posted her first Expert Interview Clip on Instagram:
- The first video (posted as a Reel) gained 350% more views than the average of her previous five
- More comments and shares than any other Reel on her account since opening her office
- The video is high-quality and clearly produced by experts, displaying quality appropriate to her expertise
- The videos are genuinely authentic, with her stories establishing her expertise and preparing her audience to know, like and trust her
- The video is one of over more than a dozen delivered to her for use
Delivering High Quality Video Marketing in Athens
Through the whole process, we delighted Dr. Duggan with how little time and effort she spent on social media videos that were high-quality, authentic, and easy. Now, we made building her social media presence in Athens, Georgia through video much easier.
Watch a few of the videos created for her below. If you’re ready for easy, authentic, high quality videos for your Athens, Georgia area business, book your intro call for Expert Interview Clips today!
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